The D2W Conference is coming up fast!

D2W Conference 2011

D2W is the designer/developer/workflow conference held in Kansas City, MO. This year, it is taking place at the Crowne Plaza hotel on Friday July 15th and Saturday the 16th, following a preconferece workshop day.

What attracted me to this event was its unique focus on workflow across design and development areas. I am not aware of any other conference that claims such a focus, and considering workflow is something we designers and developers deal with every day (whether we realize it or not), happens to be an excellent opportunity to really concentrate on the issues involved in this work. Bringing both designers and developers (and hybrids!) together to talk about workflow is such a compelling idea!

Speaking of which; have you had a look at the speakers page at all? There is a real stand-out group of people speaking at this event – quite a variety too! Session topics involve technologies such as Flash, Flex, HTML, JavaScript, jQuery, CSS, a variety of design tools, IDEs… and all of this across desktop and mobile. In fact, along with the design and develop tracks from last year, Dee has added a specific mobile track to the event. Check out the session lineup for particulars.

I’ll be presenting a session called Adapting Expectations to Fit a Mobile Workflow at 10:55 on day one as part of the mobile track. I’m scheduled at the same time as Michelle Yaiser and David Ortinau… would have liked to hear either of them speak! Ah, well…

Sounds like a great conference, right? Ping me on Twitter for a discount code!

Here is my current lineup. It will change, of course!

Day 1 – July 15

Day 2 – July 16

Still reading? Hope to see many of you in Kansas City!

CodeBass Radio: Runtime Expectations Interview with Joseph Labrecque

Adrian Pomilio interviews Joseph Labrecque at 360|Flex in Denver, CO – April 2011.

I was interviewed for the Runtime Expectations internet radio show while at 360|Flex in Denver. It was great chatting with Adrian and we touched upon many subjects over the course of the interview. Some of the topics discussed during the interview include: music composition, book and tutorial authoring, the AEL and ACP programs with Adobe, mobile development, teaching technical subjects, and the sad state of tech journalism.

I encourage anyone interested to  check out the other interviews from 360|Flex including John Wilker, the Nielsen Company, and Mollie Rusher of On3!

What is Runtime Expectations?
Join Ben Farrell, Adrian Pomilio, and Bucky Schwarz as they broadcast live from Cuban Revolution in downtown Durham, NC with a beer in one hand and a mic in the other.  They’ll be covering all the aspects of software development that compel them to put a beer in that first hand. Shows feature both live guests and call-ins.

Follow Joseph on Twitter:
Follow Adrian on Twitter:

Speaking on Mobile Workflow at D2W!

D2WC Speaker

Thrilled to announce that I will be speaking in the mobile track for the upcoming Designer/Developer/Mobile Workflow Conference (D2WC)!

One of my goals for this year was to attend and present at a few conferences that I’d never been to before; as I think it’s important to move beyond ordinary paths every so often. Well, so far I am attending 360|Flex and speaking at D2WC and Ignite Denver – so this goes a long way to fulfill that goal. I’ll hopefully be able to make my regular appearances at the Adobe Summer Institute and Adobe MAX (including the FITC Unconference) as well. This would provide me with a new conference opportunity every 3-4 months. Not bad!

I really like the premise of this conference. I began my professional career as a designer and shifted to a developer role early on so that I would be able to easily move across the complete workflow. Most of the work I do now is still on the developer side of things- but design remains a big part of my day-to-day work, and my personal workflow between the two areas is always changing. It is an exciting area to focus on for a conference!

My session information is below:

Adapting Expectations to Fit a Mobile Workflow
Friday, July 15th 2011 10:55AM – 11:55PM
Mobile devices exploded onto the scene in 2010 with a number of new platforms and form factors emerging to the forefront, iOS4, Android 2.2, mobile Flash Player, AIR for Android, QNX, iPad and other tablets… not to mention the digital living room. A literal invasion of unfamiliar platforms and devices with their own, unique sets of peculiarities and limitations. Such a radical shift in technology demands a concurrent shift in how we design and develop for these innovations. Where do we scale back? What additional functionality should we keep in mind during the planning phase? What restrictions do we need to work into the design and development phases of project workflow? We’ll discuss these problems in depth and attempt to find some practical adjustments to the current workflow to make the mobile process a bit more straightforward.

Of course, that is just my contribution. There are a lot of great speakers lined up and the following sessions are definitely on my must-see list:

  • Chad Udell – Is Mobile For Me? What Skills Do I Need?
  • David Orthinou – Developers – The Most Critical Designers On Your Project
  • Paul Trani – Hybrid – Complete Flash Workflow – From Design to Multiple Devices
  • Michelle Yaiser – We need to talk: Things you can do to prevent breaking up with your developer
  • Ben Stucki – The Dirty Truth About Project Management — how to get PM’s to do what you need to do?
  • Doug Winnie – TBA (also the keynote!)
  • Jim Babbage – wireframing/prototyping for mobile using Fireworks
  • Tom Green – Rocking the house with After Effects and Flash
  • Antonio Holguin – The smartest designer/developer workflow to build Flex/AIR Projects
  • Chris Griffith – UI Design Patterns for RIAs and Mobile
  • Elad Elrom – Make your Flex application show some skin

Don’t want to leave anyone out, so be sure to check out the full schedule.

Here are the conference details. I strongly urge you to join us!

Designer/Developer Workflow Conference
3 main tracks – designer, developer, and mobile
July 14-16, Kansas City, MO
Crown Plaza Hotel

Register Now!

Progressing beyond the Desktop at Universities with Adobe AIR

My Adobe MAX 2010 session recording and slides are now available for viewing.

Joseph Labrecque, Adobe MAX 2010 - photo by Marc Dubois

Join Joseph Labrecque from the University of Denver as he demonstrates the various features of Adobe AIR 2 and AIR for Android and how they can be used in a university setting. Learn how the university is leveraging AIR to expand and supplement a host of university projects and applications. Labrecque will preview new AIR projects he is working on and share his experiences with the AIR for Android prerelease for building mobile applications on campus.

My Adobe MAX 2010 Agenda

Here follows my planned schedule for Adobe MAX 2010! Promises to be an excellent series of events. If you cannot make it to MAX this year, the keynotes will be streamed live and recordings of all sessions will be viewable on demand after the events.

Note that I’ll also be covering the conference for ActiveTuts+ via Twitter during the entire conference.

*my sessions :)


6:30 – Adobe Education Welcome Reception for the Adobe Education Summit and Adobe Design Achievement Awards


8:30 – MAX EDU: Education Summit at MAX Welcome
9:00 – MAX EDU: The Adobe Experience
9:45 – MAX EDU: Industry Collaboration Masters Degree with the BBC
10:45 – MAX EDU: Adobe Curriculum, Certification, and Professional Development Resources
11:15 – MAX EDU: Rich Media Experiences with Adobe Tools
12:15 – MAX EDU: Panel Discussion: Research Projects Leveraging Adobe Technologies in University Programs
1:00 – MAX EDU: ROME Technology on Campus
1:35 – MAX EDU: Open Source Media Framework for Education*
2:20 – MAX EDU: RIAs that Keep Students Engaged
2:55 – MAX EDU: Visual Effects Training at USC School of Cinematic Arts
3:40 – MAX EDU: Adobe tools in the Humber College Film and TV Program
4:15 – MAX EDU: A shortcut to amazing animations across multiple devices with Flash CS5
4:50 – MAX EDU: InterACT with the Flash Platform!
7:00 – MAX EDU: 10th Annual Adobe Design Achievement Awards Ceremony
9:00 – MAX EDU: Adobe Design Achievement Awards Gallery Opening and Reception


9:30 – MAX GENERAL: Welcome to the Revolution
2:00 – MAX: Optimizing Flash Player Compatible Content for Mobile Devices
3:00 – FITC: Comparing Web Video Technologies, from Flash to HTML5 to Silverlight
3:30 – MAX: Flash Sneak Peek: A Glimpse at the Future
4:00 – FITC: Pushing Pixels: Blitting on Desktop, Web & Mobile
5:00 – MAX: Fusing Art and Technology with Flash Professional CS5
8:00 – MAX GENERAL: Meet the Teams


8:30 – MAX: Flash, Flex, HTML5: Ouch, My Head Hurts!
10:00 – MAX GENERAL: User Experience: The Next Generation
12:30 – FITC: Developing AIR for Android using Flash CS5
1:00 – FITC: Flash, Android and Real-Time Geospatial Tracking
1:30 – FITC: Going Native In air 2.0
2:00 – FITC: “Emergent Collective One” – All the Little Pieces…*
2:30 – FITC: 3D Flash Gaming on TV
3:30 – MAX: Robust Video Player Development with Open Source Media
4:30 – FITC: Air Wolf
6:00 – MAX GENERAL: MAX Sneaks
8:00 – MAX GENERAL: MAX Bash


8:00 – MAX: Roadmap: Flash Platform Runtimes
9:30 – MAX: MAX UnAwards widget uncovered: developing personalized video
apps on the web
11:00 – MAX: Progressing beyond the Desktop at Universities with Adobe AIR*
12:00 – FITC: The Lazy Programmer (and Phillip Puzzle Page CS5 drawing)
1:30 – MAX: Developing Your First AIR for TV Application

This in no way accounts for any other morning or evening events I’ll be attending during MAX 2010… but the majority of sessions and such I plan to attend are listed. Making it easy for people to track me down – get in touch!